Tuesday, April 13, 2010

Nike Chase by AKQA

nike 400x283

Originally created as part of a campaign for Nike Japan with AKQA San Francisco, this is our director's cut of the ad.

Music: Repair Machines by Vitalic

Nike chase from ilovedust on Vimeo.

I had the chance to visit AKQA in SF. They are right across the street from the Ballpark. They also do a lot of work for Microsoft. It was a bit surreal as every cliche and pre-conception of what a young, hip Ad agency would look like actually existed here. Bikes everywhere. Dogs running around. Very cool and good looking people collaborating with each other over lattes on these cool break out areas with plush sofas. It was almost as if I was in a real-life commercial myself....weird...

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